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Rita Garcia Rosas
Name:
Rita Garcia Rosas
City:
Zitacuaro
Country:
Mexico
Activity:
Taco and Juice Stand
Loan Use:
Improving her stand and investing in more merchandise
Entrepreneur Profile
Rita began her business 5 years ago. With the help of her husband she established this business. Rita needs a loan to make improvements to her stand and buy more merchandise.
Before beginning her business, her life and the life of her family was very difficult, with many hardships and worries since the money that her husband made was not enough to meet all of their family's needs. When she started her business she only had a small table and a juicer, and very little fruit to work with. She had to walk more than an hour every day to get to her business. Later she was able to buy a blender and she managed to do well with this business, but she saw that she could make more money if she also sold snacks like tacos, tortas and quesadillas at night.
Rita and her family now live in a rented house that is only 5 minutes away from her business. They have 2 children who are in elementary school, and their business is more stable and they are making better money. With this loan and with hard work they have the security that they will continue improving their lives so that their children can go to university and so that they can buy their own home.
Community Photos
Entrepreneur Location
Local Community
Crecencio Morales is a mountainous community that is home to an indigenous population of approximately 8,000. Elder members of the population still speak the Mazahua indigenous languages and weave traditional clothing.
Residents of Crecencio Morales live in poverty, depending primarily on agriculture, commerce, and the production of artisan goods for income. Most homes are made of wood and have only two rooms with dirt floors. Families cook their meals on wood stoves, as gas and electricity are limited. Few residents have access to toilets or running water; most use outhouses and fetch water from community wells.
In Crecencio Morales, World Vision is providing families with business training; helping farmers increase agricultural production and incomes; attending to the health needs of malnourished children; increasing access to safe water through the installation of water tanks; and providing tutoring and recreational opportunities. Learn more about microfinance in Mexico
Donors funding this loan
Mike
Mary
Kurt
Mia