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Ana belen H

Ana Belen is from Mexico. She needs a loan of $400 to buy paper, flowerpots and fertilizer.

Crescencio Morales
other entrepreneurs here Mexico


Ana Belen is from Mexico. She needs a loan of $400 to buy paper, flowerpots and fertilizer.

  • Top Goals To buy paper, flowerpots and fertilizer

Ana Belen's Story

Belen, as the people in her community call her, is a 20 year-old single woman who lives with her parents and younger brothers. She is the one in charge of the family's household expenses. Belen grows and sells poinsettias for a living and has been doing this for over seven years. Taught by her father, she grows three different kinds of poinsettias: marble, suljibi (light red) and freedom (red).

Belen makes most of her profits during certain times of the year. She has regular buyers from Mexico City that buy her flowers every year and one of her brothers helps her by selling them in the wholesale market as well. She is really happy because little by little she is selling all her flowers.

One of the biggest challenges Belen faces is not having a vehicle of her own to transport all the flowers to other parts of the country and having to hire a car. She also lacks the funds needed to buy materials for growing and selling her flowers, such as a special kind of paper to wrap the flowerpots and make them more appealing to customers.

With a loan from World Vision Belen will be able to buy paper, flowerpots and fertilizer. She will also be able to afford transporting the flowers to Mexico City. With the profits she earns Belen will be able to improve the quality of life of her parents and brothers. She also plans to reinvest some of the profits in her business by buying more dirt and flowerpots for next year's season.

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Industry Info

The Agriculture business sector covers all farming and livestock activities. Some entrepreneurs request loans to help in securing supplies and equipment. Others want to buy more animals to breed or purchase feed and medicines. The majority of our loan clients live in rural communities where agriculture is already understood as a business model. It is for this reason that approximately 50% of our loans are in the agricultural sector.

Ana Belen's Community

Crecencio Morales is a mountainous community that is home to an indigenous population of approximately 8,000. Elder members of the population still speak the Mazahua indigenous languages and weave traditional clothing.

Residents of Crecencio Morales live in poverty, depending primarily on agriculture, commerce, and the production of artisan goods for income. Most homes are made of wood and have only two rooms with dirt floors. Families cook their meals on wood stoves, as gas and electricity are limited. Few residents have access to toilets or running water; most use outhouses and fetch water from community wells.

In Crecencio Morales, World Vision is providing families with business training; helping farmers increase agricultural production and incomes; attending to the health needs of malnourished children; increasing access to safe water through the installation of water tanks; and providing tutoring and recreational opportunities.

Ana Belen's Mid Term Update August 06, 2012

Thank you for supporting a small business loan for Ana Belen Hernandez Hernandez to expand her farming and retail business where she grows poinsettias. After receiving the loan from World Vision, she invested the $400 to buy paper, flowerpots and fertilizer.

Ana Belen has been repaying her loan on time with her new profits. She makes weekly payments of $20. In addition to repaying her loan, Ana Belen is her using additional income to buy supplies in bulk and purchase fertilizer.

Thank you for supporting Ana Belen and World Vision Micro!

Ana Belen's Final Update October 15, 2012

Thank you for supporting the small loan for Ana Belen Hernandez Hernandez to improve her poinsettia growing and retail business. She invested her loan of $400 to buy paper, flowerpots and fertilizer for her business.

Ana Belen has now repaid her loan in full. In addition to repaying her loan, Ana Belen has used her additional income to buy supplies in bulk, purchase fertilizer, and expand her current business.

The loan Ana Belen received helped her business expand and the profits she is earning is creating lasting improvements in her life. In the future Ana Belen hopes to expand her current business and take out another loan.

Thank you for your support of Ana Belen and World Vision Micro. These funds are now being recycled to support another eager entrepreneur in the same community.

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  • Don
    May 28, 2012
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