Your gift to help a hardworking entrepreneur will double in impact thanks to a generous World Vision partner.
Rosa Maria is from Mexico. She needs a loan of $675 to purchase inventory.
Mrs. Rosa Maria is 53 years old. She was able to finish middle school but had to stop schooling to help support her family. She's a single mother and lives alone because her children are already married. She lives in the municipality of Acatlán de Perez Figueroa, 20 minutes away from Don Pablo Machado sugar refinery, in the state of Oaxaca.
Mrs. Rosa says that she has worked all her life to support her children. 20 years ago she had the opportunity to open her own little gift shop in the center of her community, right next to the park. The name of her store is "Novedades Rivera" ("Rivera Novelties"). She has worked since day one to make her store bigger.
Mrs. Rosa takes advantage of the holidays to sell products that are catered to the holiday. For example, for the Three Wise Men Day (a holiday when kids receive presents)she purchases toys; for Mother's Day she invests in dishes, perfumes and imitation jewelry; for Christmas she buys Christmas lights and artificial Christmas trees. She believes this flexibility has been the key for her success.
Mrs.Rosa needs a loan from World Vision to invest it in the purchase of perfumes, jewelry, toys, picture frames, handbags, cosmetics and gift bags that she can sell at the store, providing more income for her family and business.
Retail is a quick and scalable way to begin earning a profit. Many entrepreneurs begin with stalls at markets or even at home and need a loan to expand or increase their inventory. Others may be ready to open a small store. Goods purchased from loan funds range from clothing, grocery or sundry items to jewelry, candy, perfume or health and beauty supplies. Loans in the commerce sector account for around 33% of our loans.
The community of Vincente Camalote is located in the state of Oaxaca, about two hours from the city of Tierra Blanca. The climate is warm and the landscape is lush and green. Many residents participate in agriculture, primarily harvesting sugar cane. Other economic activities include commerce and fishing.
World Vision is working to improve the health of families in Vincente Camalote by providing housing materials for the improvement of living spaces; restoring water tanks for access to clean water; and supporting medical treatment and HIV- and AIDS-awareness campaigns. We are also supporting education by training teachers and tutors and providing spiritual-formation workshops for teens.
Rosa decided to invest the loan she received through World Vision in the purchase of many toys for children, imitation jewelry, makeup, Tupperware, handkerchiefs, and a few other items to offer in her store.
Rosa says that thanks to this loan she received, her sales have been stable. One of the difficulties she encounters at this time is that when the sugar refinery closes for repair, the people in her community have less money, and sales are slower. However, even with the refinery being closed, sales have maintained themselves.
She would like to thank World Vision and it's donors for their trust and support. She knows that she will be able to see her sales increase soon, as well as her take home profits that she will put to good use for her family.
Thank you for supporting Rosa and World Vision Micro!
Thank you for supporting the small business loan for Rosa Maria Rivera Huerta to improve her clothing and retail business. She invested her loan of $675 by buying inventory for her shop.
Rosa Maria has now repaid her loan in full. In addition to repaying her loan, Rosa Maria has used her additional income to buy supplies in bulk, expand her business, and purchase products that are in season.
The loan Rosa Maria received helped her business expand and the profits she is now earning have helped create lasting improvements in her life. In the future Rosa Maria hopes to expand her current business and take out another loan.
To her donor's Maria Rosa says, "Thank you for the confidence and the loan they have given me, God bless you"
Thank you for your support of Rosa Maria and World Vision Micro. These funds are now being recycled to support another eager entrepreneur in the same community.