Your gift to help a hardworking entrepreneur will double in impact thanks to a generous World Vision partner.
Genita is from Philippines. She needs a loan of $650 to buy more merchandise for her store.
Genita Densing is 41 years old and is a sari-sari store owner. She started this business in 2000. She said that she earns an income of Php 3,000 a day by selling a variety of goods. "I need additional capitalization for my business especially that I have many competitors."
The loan will be a good source of funding for her business because it will help her buy additional goods to resell. She says "I plan to have business expansion this year. I plan to increase my income and customers. I also plan to try other income opportunities".
The income will be spent for the children's education, house renovation, family daily consumption, and investment of another business.
In areas where the poor live alongside the more affluent, businesses in the service sector can be very successful. Services include flower cultivation, tailoring/sewing, transportation, repair work, beauty salons and barber shops, and restaurants. Loans are needed to begin, expand, or sustain business with tools and supplies. Loans given to entrepreneurs in the service sector account for around 7% of our loans.
The community of Children’s Helper is located in the province of Cavite in the Philippine islands, to the southwest of Manila. Like most of the Philippines, the region experiences dry weather from December through June and a rainy season from July through November. Floods and typhoons are common threats.
Fishing is a major source of income, with catches including milkfish, crabs, tilapia, mussels, and oysters. Other income-generating activities include agriculture, livestock production, and industrial jobs. Often, families do not earn enough to meet basic needs and children drop out of school to find work. Many children are underweight. The community has access to a shallow well and several pumping stations that provide them with water for household needs.
In Children’s Helper, World Vision is assisting families with income generation through loans and retail projects such as making and selling soap. We are also providing medical checkups and healthcare for children.
The loan went directly to her general store expansion. She has added items which were not available for her customers before.
She has kept a good payment record. Thank you for supporting Genita and World Vision Micro!
Genita says her children's needs are her top priority. Her business profits have increased from the additional inventory she added to her and the variety of products that she can now offer her customers. These profits help her to better support and take care of her children.
The opportunities this loan has given Genita has made her a dreamer and more business minded. She would like to open more businesses in the future. She has paid her loan back in full. These loan funds are now available to help another worthy entrepreneur in her community. Thank you for supporting Genita and World Vision Micro!