Your gift to help a hardworking entrepreneur will double in impact thanks to a generous World Vision partner.
Ernesto is from Mexico. He needs a loan of $550 to buy ceremony articles to resell.
Ernesto is 55 years old and married to Olivia, a fashion designer. Together they started their own business of selling ceremony articles such as headdresses, beautiful dresses, candles, bouquets and other kinds of articles for special occasions. They have been in this business for 20 years.
Ernesto and his wife used to live in Mexico City where they had plenty of clients in their shop. However, three years ago they moved to El Oro, a village in the State of Mexico. One of the main challenges they faced in this new location was that some of the customers in the region did not trust the quality of their products and preferred travelling to Mexico City where they had to pay more for the same product. Ernesto believes that it will only be a matter of time until they acquire the necessary credentials to become reliable in the new market.
A loan from World Vision will allow Ernesto and Olivia to buy more merchandise to sell. That way they would have a broader range of products to offer their clients. The additional income will improve their economic situation and will also benefit their community by offering the products they are lookinig for without having to travel to Mexico City. In the future, Ernesto would like to consolidate his shop and open more stores around the region.
Retail is a quick and scalable way to begin earning a profit. Many entrepreneurs begin with stalls at markets or even at home and need a loan to expand or increase their inventory. Others may be ready to open a small store. Goods purchased from loan funds range from clothing, grocery or sundry items to jewelry, candy, perfume or health and beauty supplies. Loans in the commerce sector account for around 33% of our loans.
Home to a primarily ethnic Mazahua population, the community of Najhé is located in a mountainous region in northeastern Mexico State. The climate is sub-humid, but temperatures are typically cool due to the region’s high elevation. Windstorms are common during the early spring, followed by heavy rains in the summer and frost in the winter.
Women in Najhé continue to wear typical Mazahua dress, and some community members uphold traditional artisan practices, producing pottery, woodwork, and crafts made of wool. The primary economic activity is agriculture. Squash, beans, and fruit are grown for consumption, while corn is grown both to eat and to sell.
World Vision’s work in Najhé includes agricultural assistance to improve nutrition and family incomes; vocational training and tutoring sessions; and self-esteem workshops. We are also working to improve health conditions by training volunteers who can educate community members and by providing housing materials that will contribute to better living environments.
Thank you for supporting a small business loan for Ernesto Bautista Morales to expand his retail business where he sells items for special ceremonies. After receiving the loan from World Vision, he invested the $550 to buy more merchandise to resell.
Ernesto has been repaying his loan on time with his new profits. He makes weekly payments of $32. In addition to repaying his loan, Ernesto is using his additional income to purchase food for his family and expand the current business.
He is very happy that he has now been able to invest in more merchandise. In the future, he hopes to take out another loan to increase his stock even more with items such as more modern dresses.
Thank you for supporting Ernesto and World Vision Micro!
Thank you for supporting the small loan for Ernesto Bautista Morales to improve his retail business. He invested his loan of $550 to buy ceremony articles to resell.
Ernesto has now repaid his loan in full. In addition to repaying his loan, Ernesto has used his additional income to pay school fees, purchase food for the family and expand the current business.
The loan Ernesto received helped his business expand, and the profits he is earning create lasting improvements in his life. In the future, Ernesto hopes to continue to send his children to school, expand the current business and take out another loan.
Ernesto has repaid her loan in full, 100%. These loan funds are now available to help another worthy entrepreneur in her community. Thank you for supporting Ernesto and World Vision Micro!