Jovita Georgina Rojas Herrera is from Cuajinicuilapa, Mexico. She has 3 children. She needs a loan of $475 to purchase ingredients for making food.
Jovita Georgina Rojas Herrera is from Cuajinicuilapa, Mexico. She has 3 children. She needs a loan of $475 to purchase ingredients for making food.
Jovita has been preparing and selling food to make a living for more than fourteen years. The extra income she earns by selling prepared food had been of great help to her family.
After Jovita learned about the loan opportunity, she liked the idea of requesting a loan to invest in her business to increase sales and customer base. She purchased meats and other cooking ingredients for her business.
For Jovita, the loan will be a great help because she will be able to prepare food for sale more often, and this will help her increase her profits. Jovita plans to money for purchase her children's school uniforms. She wants her children to have an education and become better people.
Jovita’s goal is to continue working if God permits it, and save money to purchase materials to build her family a house in the future.
Jovita is married and she has three children; she lives in Cuajinicuilapa, Mexico.
Retail is a quick and scalable way to begin earning a profit. Many entrepreneurs entrepreneur begin with stalls at markets or even at home and need a loan to expand or increase their inventory. Others may be ready to open a small store. Goods purchased from loan funds range from clothing, grocery or sundry items to jewelry, candy, perfume or health and beauty supplies. Loans in the commerce sector account for around 33% of our loans.
Jovita Georgina Rojas Herrera is from Cuajinicuilapa, Mexico. She has 3 children. She needs a loan of $475 to purchase ingredients for making food.
Residents of the community of Cuajinicuilapa are primarily a mix of native Mexicans and Africans, who originally arrived with the Spanish conquistador Hernan Cortes. The region’s close proximity to the coast enables residents to participate in a wide range of economic activities, including commerce, agriculture, and fishing.
In Cuajinicuilapa, World Vision is working to improve healthcare and has conducted HIV- and AIDS-awareness campaigns, formed support groups, provided testing, and trained community members to care for those who are affected by the disease. We have also emphasized the importance of education to parents and trained community leaders to provide tutoring to students, helping them improve academic performance.
Jovita Georgina Rojas Herrera is from Cuajinicuilapa, Mexico. She has 3 children. She needs a loan of $475 to purchase ingredients for making food.
Mrs. Jovita invested her loan through the purchase of ingredients to make tamales, such as chilies, tomatoes, meat, maize, leaves, and different condiments.
The loan has helped her to increase her sales and to improve the quality of service that she's providing to her clients. She wants them to return and to always buy from her.
She has not fallen behind on her loan payments. She tries to be punctual since she wants to continue getting this support from World Vision.
Her life and her family's lives are improving. She is also investing in her daughter's schooling since she wants for her to have a better education.
She says, "I'm grateful to World Vision for the support that they are giving us, because this has helped us (the families from the communities) to grow our businesses and to improve our way of life."
Mrs. Jovita Georgina Rojas Herrera says that her business is improving a growing a lot. Besides selling tamales, she now sells food to the employees of the public works department in her community. Now, she has two different sources of income, and that's why she's very happy.
She says that her life is changing because of the support that she has received through the loan. Now she's enjoying a better financial situation, and she can help her husband with the household expenses. She's also helping with her children's schooling needs. She wants them to keep on studying.
She feels satisfied because she finished paying her loan without ever falling behind on her payments. She's a very punctual and responsible person, because she wants to continue counting on more loans for her business.
Mrs. Jovita is very grateful to World Vision. Thanks to their support, she has been able to continue with her business and thus, help her family to enjoy a better life and promising future.
Her dream is to build a new house, since the one they live in now is very small. She also wants her children to keep on studying and to have a good professional career in the future.
Thank you for supporting Mrs. Jovita and World Vision Micro!
